Take a closer look at the latest news.
Unique logistics system increases service to customersDate: 11/03/2008
Dutch floricultural companies are continuously developing new ways to make processes more efficient and improve service. One Dutch exporter now has a system that allows the customer to order their flowers per stem.
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Inspiration idea: Ready-made vase conceptDate: 11/03/2008
Practical flower packaging ideas are needed to enable vendors to guarantee longer freshness, convenience and a more effectively presented product.
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European Flower Cup 2008: And the winner is...Date: 11/03/2008
The European Flower Cup came to a thrilling conclusion at the 2008 BizBash Event Style Expo in New York City. Bonnie Johnson, a florist from New Fairfield, Connecticut, was crowned 'European Flower Cup 2008' champion, taking home the 'Grand Prize' of a free trip to Holland!
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New! 'Focus on Hydrangea'Date: 11/03/2009
We are launching a new monthly feature entitled: 'Focus on Product'. This feature will provide you with ideas and inspiration regarding our featured product. It is designed to facilitate an exchange of information regarding the product as well as to give you ideas on how to increase the sales of this product via your outlet. This month, we will kick this feature area off by focusing on the cut Hydrangea.
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Product Quality Knowledge Centre keeps quality standards highDate: 09/29/2008
The Dutch floricultural sector can approach the FloraHolland Product Quality Testing Center for quality testing research. Questions about the right packaging, post-harvest treatment and proper climate during transport, are all answered here.
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Auction system Date: 09/29/2008
The Dutch auction system allows growers to keep their production and sales activities separate. The price of the products is decided at the auction, eliminating competition. This method allows growers to exchange information on challenges and successes.
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Party Flowers3Date: 09/29/2008
The 'Party Flowers Trilogy' is complete with the launch of Party Flowers3, the latest in our line of inspirational European floral design books.
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Folk Design NewsletterDate: 09/15/2008
Today’s hero is … the farmer: he is the one doing what we all really aspire to: he is at one with nature and seems to lead a free, untrammelled existence.
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Making the greenhouse a source of energyDate: 09/04/2008
It is the ambition of the greenhouse horticulture sector to achieve an energy neutral operation within 15 years. Entrepreneurs in the sector, socially aware entrepreneurs, and the authorities have all agreed to extensive cooperation.
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Top ten cut flowers distinguished for their diversityDate: 09/04/2008
The diversity of the cut flower assortment from Europe is enormous. The top ten most popular flowers alone demonstrate just how different flowers can be in terms of shape, color and other features.
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We Want You... to join our 'European Cup' at BizBash!Date: 09/04/2008
All US event designers and florists are warmly invited to enter our special 'European Cup' floral design competition, with the winner receiving a free trip to Holland! The European Cup will be held at the upcoming BizBash Meeting & Event Style Show in New York City on October 29, 2008.
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Live buying at the Dutch auctions from anywhereDate: 08/04/2008
Remote buying takes flower and plant buying at the Dutch auctions right into the 21st century! There is no longer any need to attend in person; flower traders can buy remotely online.
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Dutch exporters implement strict quality measuresDate: 08/04/2008
A Dutch exporter of floricultural products not only ensures that the flowers and plants reach the customers in foreign destinations efficiently, but also play an important part in the quality guarantee attached to these products.
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Wide range of training options in floricultureDate: 08/04/2008
The available knowledge and know-how in the Dutch floricultural sector is passed down from generation to generation (father to son) and continuously enriched by the addition of new insights gained from research, techniques and the many and varied specialized forms of training available in the Netherlands.
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1,000 early birds in the lecture roomDate: 08/04/2008
It was just before 8am on a Sunday Morning in the Hilton Hotel in downtown Chicago. Around 1,000 florists were wide awake and actively engaged by the presentation from 2 Dutch designers...
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Sustainable cultivation for a better environmentDate: 07/02/2008
Internationally the environment and sustainable production are becoming more and more of a concern. Ongoing research in the floricultural sector is aimed at energy conservation, production innovations and driving back the rate of climate change; all of these goals receive widespread support throughout the distribution chain. Cooperative interests mean that new techniques can now be explored that previously would have been beyond the capacity of individual businesses.
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Westland has the world's first floating greenhouseDate: 07/02/2008
An innovative idea, with the potential for further, sustainable development. The new technology, used by all the collaborating parties, has resulted in the world’s first floating greenhouse.
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"Wholesale - The P of Promotion"Date: 07/02/2008
How to promote your business?
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Invitation: Flower Council of Holland demoDate: 06/03/2008
The AIFD national symposium 'Collaboration...Floral Education' will take place in Chicago from July 3rd to the 7th. Each day will be dedicated to a specific form of Educational Collaboration.
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Tomorrow’s futuristic greenhouse with royal allureDate: 05/06/2008
Not only are Dutch flowers continuously improving in quality, the same also applies to the greenhouses in which they are grown; these are regularly upgraded to take advantage of the very latest technologies.
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The eye of a masterDate: 05/06/2008
The Dutch floriculture sector is known for the excellent quality of its flowers.
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Breeding results in flowers with better characteristicsDate: 05/06/2008
The development of new flowers is an important task of the Dutch floriculture sector. Nowhere are so many different fresh flowers to be bought as at the Dutch flower auctions. And each year, more new varieties appear.
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"Wholesale - The P of Place"Date: 05/06/2008
How to be the place to be?
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The perfect medium of communicationDate: 05/06/2008
Talking Flowers of summer 2008!
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Dutch Cut Flower Auction FactsDate: 04/03/2008
The Dutch cut flower auctions form the distribution base for flowers and plants throughout the world. Their magnitude appeals to one’s imagination. The auctions have even become a major tourist attraction in Holland.
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"Wholesale - Moving on to the P of Price!"Date: 04/03/2008
How to compete on price?
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"Wholesale - The P of Products!"Date: 03/03/2008
How to improve your product?
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"European flowers dazzle in Dixie"Date: 02/06/2008
The Special Event Show, Atlanta 2008
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“Wholesale – go for it”Date: 01/07/2008
How to improve your business?
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