The workshop has been based on in-depth shopper research carried out at the end of 2008 since when several similar events have been run, and always with a positive and enthusiastic response from all delegates. Florists who took the ideas on board and changed some of their old habits are now making more money and more profit, it’s that simple.

The workshop is thought provoking, motivating and above all totally practical in terms of ideas and tips you can take away and put into practice the next day. It will genuinely re-energise your business and your team.

The emphasis is on these key areas:

• A deeper understanding of how shoppers are behaving in the current climate.
• Wholly practical tips and guidance on sharper messages in your shop.
• Proven ways to increase your cash profit.
• An action plan you can start to implement the very next day.
  
  

Run by Jo Read and Peter Skinner there will be 2 workshops in Birmingham on 19th January 2010.

You have the choice of a 3pm or 6pm start and each workshops runs for 90 minutes. Each one is limited to 25 shops (max 2 delegates per shop). Places will be taken up very quickly so don’t delay: book your place today!

Where, When and How to Book
Venue – Grimstock Country House Hotel, Gilson Road, Coleshill, Birmingham B46 1LJ
Date – Tuesday, 19th January 2010
Cost per shop – Just £17.26 per shop

Book now by contacting Metz at uk@metz.com or calling 0031 174 747 430