| Novelties 2007 - Plants |
| Each month, an article about a novelty from the Netherlands will appear here, together with the associated background information. |
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01/12/2007
Just arrived: Thuja plicata Daniëllow
Thuja plicata Daniëllow is an unusual conifer with two faces;, in summer it is a fresh green colour and in winter it turns bright yellow. This Thuja - also called the tree of life - is a mutant of the familiar Gelderland variety.
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01/12/2007
Just arrived: Cymbidium ‘Ice Cascade’
As the name already suggests, this is a pot Cymbidium with a waterfall of ice white flowers.
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17/10/2007
Pot plant market success: Skimmia japonica Obsession®
A Skimmia japonica with red berries and flower heads, is it possible? The new Obsession shows that it is and the androgynous shrub has received a warm welcome from the trade over the past year.
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01/10/2007
Just arrived: Euphorbia (Milii Grp) ‘Hapa’
You could call Euphorbia (Milii Grp) ‘Hapa’ a vastly improved version of the familiar ‘Crown of thorns’, because ‘Hapa’ is bigger, sturdier and flowers more freely than the plants we have been accustomed to.
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27/08/2007
Just arrived: Anigozanthos ‘Home Jewel’
Anigozanthos is best known as a cut flower, but this is soon to change. The arrival of Anigozanthos ‘Home Jewel’ has added an attractive range of pot plants to the assortment.
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25/06/2007
Just arrived: Calathea rosea-picta ‘Dottie’
Although Calatheas have no cause for complaint when it comes to their exclusive looks, the new ‘Dottie’ is very chic indeed.
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25/06/2007
Successful market launch: Celosia Carnaval
Last year saw the breakthrough in the assortment of the new pot Celosias Carnaval Robina and Carnaval Flame. This year the party is set to continue.
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11/06/2007
Pot plant market success: Curcuma Siam Scarlet
Last year the latest line of Curcuma Siam was launched with a great fanfare of publicity and Siam Scarlet was the ‘flag ship’. The effects of the launch can still be felt today.
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01/05/2007
New marketing concept: Complete Bromeliad Sonata Gift Solution
Sonata is an unusual combination of a Bromeliad, a pot and a treat.
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01/05/2007
Pot plant market success: Hydrangea macrophylla ‘Early Blue’
The intensely blue colour of the flowers of Hydrangea macrophylla ‘Early Blue’ is special in itself. However this Hydrangea also has some advantages in terms of quality.
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03/04/2007
Novelty concept: Igreenyou
The brand name 'igreenyou' has been developed for a range of easy care mini-plants in a special type of packaging.
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03/04/2007
Successful market launch: Dianthus ‘Sunflor Bianca’
‘Sunflor Bianca’ has made its mark in the wide range of pot carnations due to its attractively coloured flowers, long and lavish flowering habit, pleasant fragrance and compact size.
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01/02/2007
Introduction: Alocasia wentii ‘Aline’
‘Aline’ is a new Alocasia with large heart-shaped, green-grey marbled leaves tinted with purple-brown on their underside.
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10/01/2007
Pot plant market success: Hoya calycina ‘Stargazer’
The latest Hoya bears the name of a popular cut lily and is a big hit with the trade, largely in response to its exotic looks and long life.
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